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You may have seen them around on the Internet. Some of them are available free of charge. Others have to be bought. A couple of Stephen King’s latest stories are available only in that form.

I’m talking about electronic books (or ebooks), of course. In the age of the Internet, newsletters and ezines are not the only things you can publish without recourse to a big name publisher. Now, anyone can publish their own book.

Why should you publish your e-Book?
Besides wanting to immortalize your name, here are a couple of reasons why you might want to publish your own electronic book (eBook).

1. Publicity: Why do you think so many people on the Internet are giving away electronic books? Free ebooks, like other free things, spread fast. They become an easy way for you to publicize your website or business.

   Of course, for that to happen, your Ebook needs to be more than just an advertising brochure - it really has to have something worth reading for people to bother to read and pass it on.

2. Sell Your Book: Electronic books for sale are becoming increasingly common on the web. As mentioned earlier, even Stephen King has taken to publishing electronically. It’s becoming an acceptable medium in this age of electronic communication.

The beauty of publishing your book electronically is that your costs are incredibly low (relative to hardcopy publishing). You only need to get the software to create the ebook, and nowadays, you can even get that free of charge.

Whether you sell or distribute 1000 copies of your eBook or just one copy, your cost of producing the ebook remains at that same fixed cost it took to produce the first copy. In fact, once you’ve bought your software, you can produce any number of Ebooks without incurring any additional cost.

Another advantage is that you do not need to try to find a publisher to accept your work. You can be your own publisher and distributor.

As in the case of publishing newsletters, you should of course write on things you’re familiar with. If your intention is to publicize your website or your business, your topic should be of course be related to what you’re promoting. That way, people will come to see you as an expert in that field and go to your site for more information and help.

1. Get the software for you to create an electronic book (see below).
2. Write your ebook.
3. Use the software to convert your document to the electronic book format.
4. Make your ebook available from your website. Note that even if you wish to sell your Ebook, you should still have a sample of your eBook available freely to whet the appetites of your prospective customers.
5. Publicize your ebook.

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